Carol Spieckerman possesses over 20 years of multi-million-dollar sales, management, product launch, licensing, and business development experience.  She brings high-volume sales and sales management expertise to newmarketbuilders clients and has worked extensively with major retailers including Wal-Mart, Target, food and drug, and better department and specialty stores.  

Lisa Carver has managed and implemented business development and marketing initiatives in the private and not-for-profit sectors since 1987.  Working with both start-up and mature companies, Lisa has defined strategic growth initiatives for consumer products organizations and licensors and developed key global relationships in Asia, Canada, Mexico, and Europe. 

Carol Spieckerman and Lisa Carver founded the management consulting firm newmarketbuilders in 2001 in order to help their clients gain a long-term advantage with retailers and licensing partners.  The pair launched Retail Readiness Coach in 2005 to provide consulting and information products to new consumer product ventures.

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